Ganni

The idea was to show the colourfulness and playfulness in Ganni’s brand. I wanted to use the Ganni Girls in the design and make sure the users could see themselves in it.

The design for Ganni is a lead generation to get users to sign up for the newsletter. The campaign starts with a teaser asking, if the user wants to have 10% off their purchase to incite them to click it.

Ganni changed colours often at the time so it had to fit that and also be an easy update for the brand, when they needed it.